Personalising Email Marketing for the Hospitality Industry: Best Practices for Success

If you’re struggling to find cost-effective ways to communicate with your customers then understanding the best practices for email marketing becomes essential. Efficient email campaigns are more than just personalising the name, but look at your customer journey as a whole. Leverage automation, analyse data and create a hospitable omnichannel experience for your guests. In this article, we dive into the best practices for your email campaigns.